Speakers : Jeff Sauro, Tim Bosenick, Lee Cooper    

5 consejos para proteger a tu marca

contra las falsificaciones

Optimise your distribution agreements with technology

FREE GUIDE

FREE GUIDE

Who's this for?

What's inside?

About Red Points

In Red Points we specialize in Intellectual Property protection and defend brands online, using a combination of our experienced analysts and our proprietary technology. Our technology is the core of our protection solution, it employs machine learning algorithms that scan the internet and identify all IP infringements. We then validate and remove infringements, all the while reporting the details of each infringement in real time for our clients. 

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In Red Points we specialize in Intellectual Property protection and defend brands online, using a combination of our experienced analysts and our proprietary technology. Our technology is the core of our protection solution, it employs machine learning algorithms that scan the internet and identify all IP infringements. We then validate and remove infringements, all the while reporting the details of each infringement in real time for our clients. 

 

About Red Points

About the Speakers

What's inside?

The main objective of this webinar organized by Red Points is to describe actionable tactics that businesses of all sizes, including small and medium ones, can use when scaling their brands from local markets to a worldwide audience.

The tips will be mainly drawn from Karen Post’s professional experience, who has been working for more than 30 year in Branding and Communications with organizations that range from start-ups to Fortune 500 companies such as ACNielsen, Pepsi and Procter & Gamble.

The webinar will also count with the participation of Toni Pérez, VP of Marketing and Product at Red Points, who will be talking about the most common risks in brand management from the Intellectual Property Rights perspective.

Here are some of the topics that will be covered:

  • Building and communicating your brand, with real examples.
  • Differences and similarities between local and global branding.
  • Promoting your reputation among opinion makers.
  • How to protect your business against brand abuse.

Harmonise your distribution network

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July 11th, 9:00 AM PST. 12 PM EST

Optimise your distribution agreements with technology

FEATURED SPEAKER 
Maysa Razav, Head of Anti Counterfeit for INTA

Who's this for?

If partners are your strategy then optimising their work is in your interest; their profit is your profit, and managing them effectively ensures quality, lasting relationships.

Enforce Minimum Advertised Pricing (MAP) agreements 

Trace harmful price falls to their source 

Identify sales opportunities via low stock alerts 

Monitor your Recommended Retail Price (RRP) 

Gather partner performance data to inform negotiations

· What is Seller Tracking?
· Function
· Product performance
· Reporting & outputs

· What is Seller Tracking?

· Function

 · Product performance

Creating more profitable relationships with your distributors with Red Points’ Seller Tracking software.    

This guide will help inform those who wish to understand and control better their authorised distribution network

· Reporting & outputs

Within Red Points’ Seller Tracking guide you will discover how this solution can improve your distribution management so you can create more profitable win-win deals. 

DOWNLOAD GUIDE

· Manage networks of international or domestic distributors or resellers 

· Want a quick and effective tool to monitor partner performance 

· Need a simple way to aggregate distributor data for reporting purposes 

· Have to maintain stable product pricing across multiple distributors

Everything you need to know about Red Points' Seller Tracking software

· Enforce Minimum Advertised Pricing (MAP) agreements 

· Trace harmful price falls to their source 

· Identify sales opportunities via low stock alerts 

· Monitor your Recommended Retail Price (RRP) 

· Gather partner performance data to inform negotiations