Anti Piracy
& Anti Counterfeit Blog

Our latest article

8 rules for creating a successful business Instagram

Posted by Julia Bourke on Wednesday, Sep 13, 2017

All social media marketers should follow these 8 rules for creating a successful business Instagram, to ensure of quality content, followers and engagement.

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Our most popular articles

Is Instagram doing enough about advertised counterfeits?

Posted by Julia Bourke on Wednesday, Aug 16, 2017

Is Instagram doing enough to stop the flood of illegal sponsored ads for counterfeits?

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5 companies that use Instagram marketing effectively

Posted by Julia Bourke on Thursday, Jun 15, 2017

As a company Instagram is fast becoming a necessity, we aim to learn from the best by examining how 5 companies are using Instagram marketing effectively.

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Should Facebook see your private videos to stop piracy?

Posted by Laura Urquizu on Monday, May 22, 2017

We look at how sites like Facebook are working to stop piracy by devaluing privacy, and the ethics and success of such strategies in the digital era.

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A new trend: buying and selling counterfeits through WhatsApp

Posted by Red Points on Tuesday, Feb 21, 2017

It is becoming more difficult for counterfeiters to operate on marketplaces, so some are exploring other innovative means, like selling through Whatsapp.

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How Telegram is used to pirate books, magazines and textbooks

Posted by Gordon Mcconnell on Friday, Jan 13, 2017

At Red Points we work to be on top of the latest trends, in order to stay one step ahead of piracy and new ways of sharing pirated content. Telegram was the app set to become a household name in 2014, but since losing first place to WhatsApp it has found favour in some of the more niche online communities.

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How Youtube deals with copyright infringement

Posted by Red Points on Tuesday, Dec 13, 2016

As the world’s biggest video sharing platform, Youtube allows users to create, broadcast and share their work. Content owners may also find their work is adopted and shared via Youtube without their authorisation and, while this raises major questions around copyright infringement, there may be benefits to someone using your content in this way. 

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A Guide to Social Media for Authors and Publishers

Posted by Gordon Mcconnell on Wednesday, Sep 14, 2016

The most difficult part of creating a successful book is arguably the marketing.  There are over 1 million books published every year in the U.S. alone; relying on just the quality of your work is a risky strategy at best. We've got a little guide on how to best use your original content to drive future sales.

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Film Marketing: 5 ways to use Snapchat

Posted by Gordon Mcconnell on Friday, Aug 26, 2016

The move to social media has allowed movie marketers to really push the tone and theme of their movie to expand its reach - but some have had greater success than others.  How does Snapchat differ from it's competitors in marketing application?

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Digital piracy grows and grows, is social media to blame?

Posted by Gordon Mcconnell on Thursday, Jul 21, 2016

Despite Amazon Video, Netflix and Hulu making a dent in the piracy market, this month Google received a mind numbing 500,000,000 takedown requests This neared the total number for all of last year, until then the all-time record. If this trend continues we will see Google break the 1 billion mark by December. But why is piracy booming, when it’s never been easier to access on-demand media? Some are pointing the finger at the ease of sharing illegal content through social media and how systems have been slow to react to the problem.

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