Anti Piracy
& Anti Counterfeit Blog

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The Day After COVID-19: Preparing for the future of ecommerce

Posted by Brogan Woodburn on Tuesday, May 12, 2020

We all know COVID-19 has shaken up economic markets and daily life for many people and businesses around the globe. While it’s hard to find any unaffected aspect of our lives, the virus has had a marked effect on the world of ecommerce. 

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Our most popular articles

[New research] Alarming consumer behavior with counterfeit toys

Posted by Elise Trecul on Thursday, Jan 9, 2020

The counterfeit industry becomes all the more obscure when we consider how dangerous a counterfeit toy can be for a child at play. The damage that is done to young consumers can be irreversible.

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BII: How gray market sellers will erode brands in 2020

Posted by Elise Trecul on Tuesday, Dec 10, 2019

When considering brand erosion, the most common topic that springs to mind is a brand’s counterfeits. However, the threats to brands are diversifying. New ways of undercutting their hard-earned reputation have emerged. The 2020 Brand Intelligence Index details the predictions of industry experts, giving actionable insights into what brands should be watching out for in the coming year.

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Fake Black Friday deals predicted to surge in 2019

Posted by Brogan Woodburn on Friday, Nov 22, 2019


On Black Friday, crazy deals and impulsive buyers combine to move a huge number of infringing products. Red Points’ Black Friday research examines the underbelly of this retail holiday. 

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BII: Counterfeiters testing the waters on Tik Tok, PPC, and more

Posted by Elise Trecul on Friday, Nov 15, 2019

Red Points carried out a survey with over 100 industry professionals, asking them what they saw as the biggest IP-related threats on today’s online ecommerce platforms. This  article outlines the first trend from the five that are set to shape brand protection in 2020.

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Fake watches: can you spot the knockoff?

Posted by Elise Trecul on Thursday, Oct 3, 2019


For a watch collector, there are few things that compare to the thrills of purchasing a genuine luxury timepiece. An expensive watch still translates into social status and wealth for many consumers. It can even give its owner a sense of success: they’ve finally got the watch, they’ve made it. 

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Fake car parts driving consumers into trouble

Posted by Brogan Woodburn on Friday, Aug 23, 2019

It’s not every day that you come across a counterfeit item that actually puts human lives in danger. Counterfeit car seats and knock-off car parts take shoppers for a ride that can end in disaster. 

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Consumers turn a blind eye on the ill effects of fake sunglasses

Posted by Elise Trecul on Thursday, Aug 15, 2019

While designer sunglasses brands innovate in design and technology, counterfeiters see copying these styles as an opportunity to make a quick buck. Providing consumers with a safe and comfortable product is irrelevant to their growth strategy.

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Stitching up the reality behind the counterfeit handbag industry

Posted by Elise Trecul on Friday, Jul 26, 2019

Counterfeit handbags have long since extended from New York City’s Canal street to a plethora of legitimate online channels today. Red Points’ market research investigates this growing trend.

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Beware of fake makeup on Mother's Day

Posted by Ryan Williams on Tuesday, Apr 30, 2019

Mother’s Day has become a huge cultural and commercial event in The United States in recent years, and this is especially true for beauty brands. But counterfeiters have taken notice and have jumped on the trend.

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