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From fine Spanish wines to prestigious French Champagnes and world-famous Scotch labels, alcoholic beverages contribute massively to the European economy. But the market for fake wine and whiskey is also a lucrative business, causing legitimate manufacturers to lose both revenue and jobs, as well as producing counterfeit products which could seriously harm consumers.
According to the European Intellectual Property Office (EUIPO), Spain is the country most affected by illegal and counterfeit alcohol production. A recent report on the industry found that EU countries lose approximately €1.2 billion every year in revenue due to counterfeit products flooding the market.