Anti Piracy
& Anti Counterfeit Blog

Our latest article

Red is Solely Louboutin: Protecting Color Marks in the EU and USA

Posted by Tulip Mahaseth on Friday, Nov 9, 2018

Trademark covers not only brand names and logos, but extends even to colors. Red Points takes a look at a landmark case of color mark.

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Our most popular articles

5 personality traits that make people buy counterfeits

Posted by Ryan Williams on Tuesday, Oct 23, 2018

For brand protection, it’s important to know why consumers actively choose counterfeits over authentic goods. The answer is more nuanced than a simple difference in price.

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Counterfeit watches: can you spot the fake?

Posted by Rob Hamburg on Tuesday, Jul 24, 2018

This article examines the key findings of the the market research conducted into the counterfeit watch industry and sheds some insight into the realities of selling counterfeit watches online.  

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How to stop super fakes

Posted by Ryan Williams on Friday, Jun 29, 2018

Super fakes are the next evolution in the counterfeiting; bootleg items are now made so well that they are fooling customers and brand experts alike. 

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Fake outdoor apparel leaves customers out in the cold

Posted by Gordon Mcconnell on Friday, Jan 26, 2018

As Canada Goose take Chinese counterfeit sellers to court, Red Points takes a look at the trade in fake outdoor apparel.

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Is Instagram doing enough about advertised counterfeits?

Posted by Julia Bourke on Wednesday, Aug 16, 2017

Is Instagram doing enough to stop the flood of illegal sponsored ads for counterfeits?

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Tourists: why you should avoid buying from street hawkers

Posted by David Casellas on Thursday, Jul 27, 2017

Street hawkers sell designer goods at a fraction of their genuine cost, but at what price? Here’s why you should avoid buying fakes on holiday this summer.

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5 marketing collaborations that totally bombed

Posted by Julia Bourke on Monday, Jul 17, 2017

Collaborations can be great marketing ventures, but can also bomb catastrophically. Learn from the worst mistakes with our collaboration wall of shame.

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The 5TH watch counterfeits disappear from social media

Posted by Marc Gassó on Wednesday, Jul 12, 2017

After initially being plagued by fakes on social media, designer watch brand, the 5TH, used Red Points' technology and watched their counterfeit problem disappear.

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The counterfeit trend threatening to destroy fashion

Posted by David Casellas on Wednesday, Jul 12, 2017

There is an emerging niche trend in counterfeits, and it threatens to destroy luxury fashion. Why are replicas so dangerous? 

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