Anti Piracy
& Anti Counterfeit Blog

Our latest article

Everything you should know about the Shop Safe Act

Posted by Brogan Woodburn on Thursday, Jul 2, 2020

Since ecommerce began in the 1990s, people have fallen more and more in love with buying things online. The downside is that really anyone could be behind the listing, and the customer could end up receiving a fake that breaks down or poses a health hazard. The Shop Safe Act of 2020 aims to reduce some of that risk.

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Our most popular articles

The Day After COVID-19: Preparing for the future of ecommerce

Posted by Brogan Woodburn on Tuesday, May 12, 2020

We all know COVID-19 has shaken up economic markets and daily life for many people and businesses around the globe. While it’s hard to find any unaffected aspect of our lives, the virus has had a marked effect on the world of ecommerce. 

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7 Do's and Don'ts when entering the Chinese Market

Posted by Lisa Sedlmayr on Friday, Apr 3, 2020

Overseas expansion is an exhilarating prospect for many businesses — and a pressing, sometimes daunting reality for others. Utilizing partners and distributors is a tried and tested method of expanding a company, both internationally and domestically. However, counterfeiters can create serious problems for authentic businesses and compromise relationships with distributors, retailers, and other partners.

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Sportswear fakes promoted on social media, sold on marketplaces

Posted by Ryan Williams on Thursday, Feb 21, 2019

Red Points has published market research about the sports industry and counterfeiting trends. This article looks at some of the most important conclusions.

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Millennials' risky shopping habits on Black Friday

Posted by Ryan Williams on Friday, Nov 16, 2018

Millennials’ risky shopping behavior online puts them, and authentic brands, at risk during Black Friday.

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5 more counterfeit products that are seriously dangerous

Posted by Ryan Williams on Tuesday, Mar 27, 2018

Counterfeit products are low-quality imitations of original items. Shoes that should last over a year look worn out in months, headphones with awful sound quality. While the quality of counterfeit items can sometimes come close to the authentic products they aim to mimic, the money that customers save on products sometimes comes at a tremendous cost. Here are some products Red Points advises consumers to be extra careful that they’re getting the real deal. You can find the first five products here.

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3 things you must consider before choosing a service to protect your brand

Posted by Red Points on Tuesday, Jan 24, 2017

In this article we highlight 3 key factors all companies should consider before deciding on which brand protection service is right for their brand. Bad brand protection is better than no brand protection but we want you to go into each meeting armed with the right questions.

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General terms & definitions

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