Amazon recently released its newest product, named Project Zero. This article outlines this new initiative and what it means for brands selling on Amazon.
China is currently seeing a shift in its most popular spectator sports. This is a change clearly driven by western influence and the growth of international sporting events, and is providing a huge opportunity to sporting brands worldwide.
Red Points has teamed up with Mighty Mug and Easyship to deliver a webinar aimed at helping young companies take the next step in their growth.
Red Points has published market research about the sports industry and counterfeiting trends. This article looks at some of the most important conclusions.
On Amazon, the Buy Box is everything to sellers - whoever gets it will dominate sales, everyone else is left to fight over the crumbs.
Cultural shifts have caused a growth in sales of sex toys online. While this is encouraging for brands, it’s also alluring for counterfeiters. Red Points’ market research investigates.
In this article Red Points takes a look at the scams that litter Facebook Marketplace, putting both consumers and brands at risk.
This article takes a look at the world of counterfeit beauty products, and reviews research undertaken by Red Points.
Fake baby products shouldn’t exist, but they do. From strollers and rockers to diapers, placemats and even formula, shady retailers go under the radar, steal intellectual property and sell fake items in numerous places.
A look into Red Points’ research on fake designer clothes for sale online, as well as consumer opinion and shopping behavior.