Anti Piracy
& Anti Counterfeit Blog

Our latest article

[Webinar] Image recognition versus fashion infringements

Posted by Elise Trecul on Thursday, Feb 13, 2020

Whether it’s blockchain taking over how counterfeiters operate or infiltrating social media and influencing how “reps” are accepted in youth culture, the online fakes landscape has shifted.

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Our most popular articles

Counterfeiting and IP in fashion: an introduction

Posted by Elise Trecul on Thursday, Nov 7, 2019

Protecting the creative endeavors of fashion designers is a challenge that pulls brands in countless directions today. New platforms, trending apps, new tech solutions and improvements in manufacturing: there’s a lot to keep up with. 

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Why young consumers turn to fake fashion online to fill their wardrobe

Posted by Elise Trecul on Thursday, Aug 29, 2019


When it comes to fashion, teenagers and young adults are arguably the most valuable consumers for brands to attract and retain. In 2020, Gen Z will make up 40% of total consumers. Along with young millennials, they will make up over half of consumers buying online.

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Fake designer clothes shredding fashion brand reputations

Posted by Ryan Williams on Friday, Jan 18, 2019

A look into Red Points’ research on fake designer clothes for sale online, as well as consumer opinion and shopping behavior.

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The counterfeit trend threatening to destroy fashion

Posted by Red Points on Wednesday, Jul 12, 2017

There is an emerging niche trend in counterfeits, and it threatens to destroy luxury fashion. Why are replicas so dangerous? 

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General terms & definitions

Learn in 15 minutes how we can protect your brand against online counterfeits