Anti Piracy
& Anti Counterfeit Blog

Our latest article

The difference between counterfeits and replica goods

Posted by Bright Ewuru on Monday, Sep 28, 2020

Counterfeits and replicas have always troubled the world of commerce. The OECD’s 2019 report gives context to the extent of this challenge by revealing that trade in such goods accounts for 3.3% of the global trade. While there is a huge difference between counterfeit and replicas, people tend to use the terms interchangeably, and there appears to be a vague line between the two. 

Read More
Our most popular articles

3 ways technology can tackle the global counterfeiting problem

Posted by Laetitia Woue on Wednesday, Jul 29, 2020

Counterfeiting isn’t a new problem. In fact, the companies selling fake goods have been around for about as long as the real ones. Counterfeiters’ ability to adapt to changing consumer behavior and ever-evolving anti-counterfeiting measures has seen them grow tremendously over the years. The International Chamber of Commerce estimates that the global economic value of counterfeiting and piracy could reach $4.2 trillion by 2022 and put 5.4 million legitimate jobs at risk over that time period.

Read More

How to remove a counterfeit from Alibaba

Posted by Brogan Woodburn on Friday, Jul 17, 2020

Alibaba has come a long way in providing techniques to fight counterfeit products, but intellectual property issues still come up with sellers on the site. We’ll go through the steps you need to take to report a counterfeit on Alibaba and get it removed from the ecommerce site.

Read More

Everything you should know about the Shop Safe Act

Posted by Brogan Woodburn on Thursday, Jul 2, 2020

Since ecommerce began in the 1990s, people have fallen more and more in love with buying things online. The downside is that really anyone could be behind the listing, and the customer could end up receiving a fake that breaks down or poses a health hazard. The Shop Safe Act of 2020 aims to reduce some of that risk.

Read More

How brands can team up with marketplaces to fight against fakes

Posted by Jing Li on Tuesday, Jun 30, 2020

As digital transformation keeps accelerating in light of COVID-19, consumers are shifting to online and digital solutions instead of relying on traditional shopping methods. Since the start of the pandemic, the U.S. & Canadian online retail orders have increased 146% year-over-year growth as of mid-April. However, bad actors are also adapting fast to the new normal. Recent data shows brands have seen a 41% rise in cybercrime during Covid-19

Read More

The web's pandemic: Scams, clickbait, and opportunists.

Posted by Guillermo Berasategui on Thursday, Apr 9, 2020

As a company whose mission is to make the Internet a safer place for brands and consumers, over the past weeks we have witnessed a concerning increase in the dangers of the Internet, with bad actors taking advantage of the current global health crisis.

Read More

BII: Online & offline anti-counterfeiting investigations

Posted by Brogan Woodburn on Tuesday, Feb 18, 2020

People have been making counterfeit goods for hundreds of years, and that’s no different today. Anti-counterfeiting investigations evolve but the problem is still the same: how to stop counterfeit operations quickly and effectively. 

Read More

[Webinar] Image recognition versus fashion infringements

Posted by Elise Trecul on Thursday, Feb 13, 2020

Whether it’s blockchain taking over how counterfeiters operate or infiltrating social media and influencing how “reps” are accepted in youth culture, the online fakes landscape has shifted.

Read More

[Ebook] How cheap does a counterfeit have to be to steal your sale?

Posted by Elise Trecul on Tuesday, Feb 4, 2020

Counterfeit products now account for 3.3% of global trade. A percentage that increments with every research that is published. While technology today may help locate IP infringers and take down their counterfeit goods, there’s a factor that is still hard for brands to control: the price that convinces consumers into buying fakes.

Read More

Fake Black Friday deals predicted to surge in 2019

Posted by Brogan Woodburn on Friday, Nov 22, 2019


On Black Friday, crazy deals and impulsive buyers combine to move a huge number of infringing products. Red Points’ Black Friday research examines the underbelly of this retail holiday.

Read More

General terms & definitions

Learn in 15 minutes how we can protect your brand against online counterfeits