Anti Piracy
& Anti Counterfeit Blog

Our latest article

BII: Brand Protection’s Top Technology Trends In 2020

Posted by Brogan Woodburn on Tuesday, Jan 21, 2020

It can be time-consuming for brands to fight counterfeits in a guerilla war that spans e-commerce, social media, meta-marketplaces, and peer-to-peer networks. The web offers speed and anonymity to people who take advantage of others’ success. But what if brands could use an army of robot-brains to assist them? 

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Our most popular articles

An Overview of The Madrid Protocol

Posted by Tulip Mahaseth on Thursday, Jan 16, 2020

Red Points examines The Madrid Protocol,  a cost-effective single application system for obtaining trade mark protection in up to 122 countries.

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2020 trends: How digitization is advancing the fight against IP crime (part 2)

Posted by Elise Trecul on Monday, Jan 13, 2020

For the second of this two-part webinar series, Red Points will meet with Peter Ratcliffe (Detective superintendent at the City of London Police) to investigate further on how to tackle large-scale counterfeiting networks.

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[New research] Alarming consumer behavior with counterfeit toys

Posted by Elise Trecul on Thursday, Jan 9, 2020

The counterfeit industry becomes all the more obscure when we consider how dangerous a counterfeit toy can be for a child at play. The damage that is done to young consumers can be irreversible.

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Clustering technology: an effective way to track down IP infringers

Posted by Vivian Reglá on Friday, Dec 20, 2019

This article outlines the benefits that brands can obtain by finding out the real infringers behind online sellers with Clustering Technology.

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BII: How gray market sellers will erode brands in 2020

Posted by Elise Trecul on Tuesday, Dec 10, 2019

When considering brand erosion, the most common topic that springs to mind is a brand’s counterfeits. However, the threats to brands are diversifying. New ways of undercutting their hard-earned reputation have emerged. The 2020 Brand Intelligence Index details the predictions of industry experts, giving actionable insights into what brands should be watching out for in the coming year.

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Direct selling representatives going online is killing business

Posted by Red Points on Thursday, Dec 5, 2019

Ecommerce opportunities are not slowing down and everyone wants a slice of the profits. Including Direct selling representatives, whom may be undercutting a brand's business efforts by selling online.

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2020 trends: Future-proofing your brand protection strategy - Part 1

Posted by Elise Trecul on Monday, Dec 2, 2019

Red Points has teamed up with Jorij Abraham from The E-commerce Foundation and the World Trademark Review for a webinar. It aims to inform brands on the coming threats to help strengthen their brand protection strategy in 2020.

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Fake Black Friday deals predicted to surge in 2019

Posted by Brogan Woodburn on Friday, Nov 22, 2019


On Black Friday, crazy deals and impulsive buyers combine to move a huge number of infringing products. Red Points’ Black Friday research examines the underbelly of this retail holiday. 

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BII: Counterfeiters testing the waters on Tik Tok, PPC, and more

Posted by Elise Trecul on Friday, Nov 15, 2019

Red Points carried out a survey with over 100 industry professionals, asking them what they saw as the biggest IP-related threats on today’s online ecommerce platforms. This  article outlines the first trend from the five that are set to shape brand protection in 2020.

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