Since Marty McFly flew across a pond in Back to the Future Part II, the world has been eagerly awaiting the invention of a hoverboard. In 2013, the world got a little closer to realising their dream with the announcement of Inventist’s Hovertrax. Sadly, this creation was marred by the work of counterfeiters.
If I mention Chinese counterfeit products, what do you imagine? Your mind might jump to comically poor knock-offs, like the ones below. Would you have imagined an immense network of highly professional manufacturers? An industry leading the charge in East Asian innovations? If not, you should probably make yourself aware of shanzhai.
Red Points unwraps China’s counterfeit food scandals, which have caused toxic - and in some cases, fatal - damage to consumers and to the industry.
Chinese politicians and entrepreneurs assure of strong IP rights, but is it really in the interest of China to collapse the global counterfeit industry?
Focusing on China, we look at whether manufacturing in the Far East is worth it financially and otherwise, outlining the pros and cons of doing so.
Red Points has teamed up with the EU's Intellectual Property Rights (IPR) Helpdesk for small and medium enterprises, and GH IP & Legal services to put together a webinar on China and IP protection.
China is at a crucial point in development. We write on understanding Chinese consumers and retailers in shared values, the economy and key demographics.
Red Points outlines 5 guidelines for companies considering selling products in China, covering market-specific, cultural and legal information.
Not only is China the source of millions of dollars worth of counterfeit goods, it is also home to numerous fake stores which convincingly imitate some of the world’s biggest brands including Apple, Ikea and Disney.
Counterfeits manufactured in mass scale is not a new phenomenon and has its roots in Europe. What parallels can we see in counterfeiting techniques used today and that of 200 years ago?