Red Points’ research has demonstrated that product reviews are an essential tool for consumers to evaluate the trustworthiness of listings online. Sellers on ecommerce know this also, however, and know how to manipulate online opinion.
Amazon Brand Registry offers a robust defense against nefarious counterfeiters trying to sneak onto ecommerce sites illegally. Red Points explains why it’s a must-have!
Your intellectual property is important, so if you’ve found a seller on Amazon who copies your branding, steals your patented designs or sells online counterfeits of your product, then it’s time to act. Follow this simple guide, and Red Points can help you report fakes on Amazon and have them removed from the platform.
Since Marty McFly flew across a pond in Back to the Future Part II, the world has been eagerly awaiting the invention of a hoverboard. In 2013, the world got a little closer to realising their dream with the announcement of Inventist’s Hovertrax. Sadly, this creation was marred by the work of counterfeiters.
We look at the top websites for selling counterfeits, and review their anti-counterfeit and reporting methods.
We’ve written a guide to watching the total solar eclipse next week, including how (and why) to avoid buying fake viewing glasses that are all over Amazon.
We introduce the ACE initiative which sees companies like Netflix and Disney teaming up, and outline its (huge) potential on the global war on piracy.
Red Points investigates how Amazon distribution channels can be corrupted by counterfeiters, and how Amazon sellers can protect products.
A new OECD report provides some disconcerting information on counterfeit technology products, which are worth a third of all counterfeit trade.
2016 saw no signs of slowing down in terms of piracy and counterfeiting. As these issues seem to continue growing despite the best efforts to stop them, we created this article in order to highlight and review what we believe are some interesting cases on the subjects.